Projects
YOUTUBE SHORTS
🏆 MAD Awards Crystal [South Korea]
Copywrite and Content Specialist
A campaign to boost the use of YouTube Shorts among gamers. We used all of the most hyped brazilian influencers to call everyone to use Shorts.
MOBILE LEGENDS BANG BANG
5 YEARS ANNIVERSARY
Copywrite and Content Specialist
Mobile Legends: Bang Bang has been 5 years since its launch and I had the great challenge of creating a commemorative campaign embracing the public and attracting new players.
ACTIVISION | CALL OF DUTY
Copywrite & script
Call Of Duty: Mobile has just arrived and has already had its world cup. In this job, we had the mission of making the announcement of the championship in all Latam medias, inviting players to register for the tournament.
THE DARKNESS | MIDNITE SHOW
Social Media Content
To announce the arrival of MIDNITE, one house of betting, in Brazil, we did a great show with gamer influencers, in a fun and relaxed way, like in 90's TV shows.
We also took over social media, exploding Midnite within the gaming core and generating a lot of followers.
SAMSUNG | S22 UMBOXING
Copywrite, event script and social content
Samsung, in 2022, to announce the arrival of its new cell phone, made a big unboxing in two different realities, the normal world and the metaverse. We were responsible for creating and developing activations within the metaverse alongside the brand.
MENTOS |
CLEAR BREATH
Social Media and Content Specialist
For six months, we ran an on-going campaign to generate awareness of Mentos' new Clear Breath products. I was responsible for creating and managing publications on the official pages of Mentos Brasil.
HEINZ + RED CANIDS KALUNGA
Script Assistant and Social Content
RED Canids Kalunga, one of the biggest eSports teams in Brazil, has partnered with the sauce brand "Heinz" to create 3 different hamburgers. My challenge, together with my creative team (Philécio Alcantâra and Kike Garcia), would be to create and promote these hamburgers.
